Welcome to Our Esquina, our corner of the sports and arts world.
For more than two decades in sports journalism, I’ve searched for our corner of the sports world, Our Esquina. I’ve looked for a place where the Latino story was celebrated all year. That’s why we’ve created Our Esquina Media and ouresquina.com.
We’ll take you behind the scenes with some of the biggest names in sports while also introducing you to Latinos you didn’t know were making impacts in American sports.
From Los Angeles to New York, Houston to Chicago, Miami to San Francisco, and points in between, we’ll bring you Latino stories in sports and pop culture through the written word, via podcasts and documentaries.
We will celebrate and cultivate the passion that defines Latino culture. Although most of our staff is bilingual, we are an English-language site devoted to fans who consume their media in English.
Our Esquina will capture an increasingly economically-influential sports audience. According to Latino Donor Collaborative’s “2020 LDC U.S. Latino GDP Report,” Latinos are responsible for 78% of the U.S. labor force growth since the Great Recession. Between 2010-18, the Latino GDP in the United States grew 72 percent faster than the non-Latino GDP.
In other words, we’re everywhere. Our stories should reflect that growth. Most Latinos have a story that intersects with sports, arts and culture. We excel on the basketball court like UCLA’s Jaime Jaquez and on the diamond, in the boxing ring and the UFC octagon like Brandon Moreno, on the gridiron and the track. We’re also on the field and in the dugout managing and coaching.
NFL coach Ron Rivera’s story is also well known, but did you know he hired Natalia Dorantes as the first Latina chief of staff for an NFL coach?
Did you know that a Colombian immigrant - Gersson Rosas - is the president of the Minnesota Timberwolves? Did you know the Southeastern Conference’s Texas A&M Aggies have their first Latino head Yell Leader? Memo Salinas became the first Latino elected by Texas A&M’s student body to serve as a Yell Leader, putting the Laredo native at the center of one of college football’s most celebrated and beloved football traditions.
The Latino story in American sports extends far beyond the excellence of Fernando Tatis Jr. and other big league stars. Our Esquina will devote its platform to stories from our corner of the sports world. We invite you to follow us on social media at @ouresquina on Twitter and Instagram.
We encourage writers to send us story pitches. We welcome story suggestions from readers and fans. As we build out our staff, we’ll also accept resumes for future employment or internships.
Welcome to Our Esquina.
Jose de Jesus Ortiz
Our Esquina Founder/Editor in Chief
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